Windows Mobile 7

February 16, 2010 by Marco V  
Filed under Business, Technology

Do you guys think that Windows Mobile can compete with the iPhone?

San Diego’s Newest: San Diego City Lifestyle Magazine

November 28, 2009 by socal  
Filed under Business, Community, Local, News

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San Diego City Lifestyle Magazine captures the heart and soul of San Diego lifestyles and delivers it straight to you. This magazine is San Diego’s guide to local events, music, restuarants, and much more!

On behalf of A07 Entertaiment & Media, we would like to congratulate S.D.L.M and wish you guys much success. for any questions, you can contact them at rosadela@gmail.com.

Lupe Fiasco x Kenna x Alexandra Cousteau “HP TV Commercial”

October 28, 2009 by Marco V  
Filed under Business, Celebrities

Take it Off: Fashion x Peep Show

October 21, 2009 by socal  
Filed under Art, Business, Events, Fashion

This Saturday October 24, 2009 Miss Wax along with Dime Piece Designs and Joyrich Clothing will be hosting the Take it Off Fashion show @ Madame Roayle in Hollywood from 10pm-2am. You don’t wanna miss this. RSVP below(comment section) a make your attendance official. We will be in the house with the dope coverage….Rise!

Madame Royale
6423 Yucca St.
Hollywood, Ca 90028

Know Your Rights – Us Versus Them

October 1, 2009 by Marco V  
Filed under Business, Fashion

releaseflyer

Hopefully Christion or James could hook it up with the shirts..lol…but  we’re glad to see Us Versus Them making big moves

Un|steady Boutique Re-locating soon + sale

September 30, 2009 by socal  
Filed under Business, Community, Local

unsteady-logo

San Diego boutique, Un|steady will be moving. Not to worry they’re are still staying in the East Village of Downtown. In lieu of the move they are hosting a moving sale for the duration of our move. Right now, RECEIVE AN ADDITIONAL 15% off of your order PLUS FREE SHIPPING!! This online sale includes already on-sale and even new items.

online code: MOVING
select FREE SHIPPING at checkout
continental US only

Un|steady
626 8th Ave San Diego, CA 92101
p/619.446.6828
Mon-Sat 12-7 Sun 12-5

Clipse x Kaws Complex Magazine Cover

September 21, 2009 by socal  
Filed under Art, Business, Fashion

Clipse-x-Kaws-Complex-Magaz

This is your first look at October issue of Complex Mags next cover featuring The Clipse. Kaws really did their deal on this one. Can’t wait. Issue is set to release October 6th.

Kaori Manabe Rakuten Santonorebaggu Crystal Ball Bag

September 21, 2009 by socal  
Filed under Business, Fashion

Kaori Manabe Bag

Ladies if your looking for a new purse, check out the new Crystal Ball by Kaori Manabe available at Rakuten. Orders are being accepted now through the end of the week but wont be dropping until December. This piece is dedicated to the working woman and even though is has “fashion statement” written all over it, it’s spacious enough to hold the key components used by the working woman; Features a Blue coloring, 430mm x 145mm x 240mmdimensions of, two pockets on the outside of the bag and deeply etched textile design.

5&A Dime “Mystery Discount Day”

August 18, 2009 by socal  
Filed under Business, Community, Local

5&A Dime will be hosting a mystery sale tomorrow. You’ll be able to receive 10-40% percent off just by pulling secret chips out a jar. If that’s not good enough for you then how bout a free T-shirt with your purchase. Rise!!

Overloaded with Aaron Churder

August 18, 2009 by socal  
Filed under Business, Community, Featured, Interviews

A07 – So introduce yourself and give us a little bit of background history…
Aaron – My name is Aaron Churder. I own Overload Skateshop and the Chula Vista Skatepark. When I first moved to San Diego the shop was here and I live right behind it and I always wanted to be a part of it.

A07 – Okay give us a bit of background on the shop itself.
Aaron – Overload actually opened in ‘99-2000 and was half distributor and half skateshop. The skateshop was about 600 Sqft. I ended becoming friends with the owner and I would let him do shoe sales at the skatepark. After a while I let him know that I would be willing to take over the shop if he ever closed because I had an idea for it. Before the way it is now, it used to be super hesh.

A07 – Okay. Well, the shops always been here not you. What made you want to move? Why San Diego?
Aaron – I’m from Temecula. I moved to Utah then when I got an opportunity to open a skatepark, I moved to San Diego.

A07 – What got you into the street culture?
Aaron – I grew up in the street culture. When I was a kid I use to love Fresh Jive, Stussy, and now 15-20 years later, my friends are the ones that started the brands and it just made sense. I’ve always been of fan of the brands though.

A07 – What are some of your favorite brands out there?
Aaron – I like a lot of the bigger brands like LRG, Obey, and Johnny Cupcakes. I think Supra’s on top of their game and one of my absolute favorites is Rouge Status.

A07 – Right now you have two locations, one being in North Park and the other being in Chula Vista. Do you plan on opening any other locations and if so, where?
Aaron – I looked at opening one in L.A on Fairfax but I’m too poor[laughs]. I’m more interested in online right now though and strengthening that. I already have two stores and with the retail experience I’ve gained, more doors doesn’t mean more money.

A07 – Let’s talk trade shows. What is your take on shows such as ASR, Agenda, Magic and how do they affect your business?
Aaron – I think it’s fun to party but being in Southern California and with all the companies being down here, I don’t think it’s necessary to pre-book any booths at trade shows. It’s more to just go and have fun.

A07 – When someone walks into your store, what should they expect when they walk in?
Aaron – A friendly staff, clean stores, and constant changes like the store art and new product. We also have a few goofy things such as stripper pole now and a loft.

A07 – What would you say is your most rewarding experience in owning your own business?
Aaron – I think the fact that people like to come back. It’s hard owning your own business so you appreciate every customer. It’s cool when kids come in and rather buy the a Overload board or ask for the stickers and that’s just the branding. Also learning how the the business works and getting to know a company.

A07 – What separates Overload Skateshop from its competitors?
Aaron – I think in a local market we carry more product and we have a variety from price point stuff to high end street wear, from affordable to limited shoes. We just have more selection. I think that model of a boutique with eight shirts and one pair of shoes is old. In my opinion, it doesn’t work for business.

A07 – If you could change something in the retail industry, what would it be?
Aaron – I think the respect of other stores around you and not carrying the same products if your walking distance away from each other. Also, for companies to tighten up their distribution and honor contracts. I think you[stores] should be exclusive dealers of a particular product within a certain amount of miles and not feet. I think when you can get a “limited” item at four different stores within two miles it kind of takes the “limited” factor away from it.

A07 – If someone wanted to get in touch how would they go about doing that?
Aaron – I’m always at the store or the skatepark building ramps. There’s the site ShopOverload.com, the blog Skateoverload.com, and our Twitter @ShopOverload.

A07 – How long have been building ramps?
Aaron – 17 years

A07 – It seems like when streetwear brands considered “underground” go “mainstream” it’s looked down upon. What are your thoughts on that and how do you stay true to the Overload brand?
Aaron – I think I stay true to the brand living the way I live. My wife and I come here to work everyday and we’re passionate about it but at the same time this is our livelihood and if the opportunity arises where I can to support more, sell more and employ friends I’m cool with that.

A07 – What do you think of when you hear the word “rise” and how have you risen?
Aaron – Going up…the hardest part about it is being hated on by other people doing the same thing as me like their more entitled to run a business than I am but you just rise above it and laugh it off.




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